Canon EOS 550D SLR Digital SLR Camera

Capture moments and your life story in breathtaking detail with the EOS 550D. Follow the action in sport matches, capture decisive shots, and see the detail in a blossoming flower with the creative freedom the 550D provides. Stills or movies capture each moment.

Boasting an increase picture resolution with 18 megapixels as well as full HD movies at 1080p the Canon 550D DSRL camera is an impressive welcomed addition to the Canon Digital SLR family.

The 18MP CMOS sensor performs excellently in low light producing photos with amazingly low noise. So you can crop your photos or print large poster size photos with confidence without losing any of the detail.

The Canon EOS 550D offers an ISO range of up to 6400 which is expandable to 12800 so you can capture those great shots when light levels fall and using a flash is not an option.

With the DIGIC 4 processor working alongside the CMOS sensor it produces 14 bit image processing which captures images with natural looking colour and smooth gradations. Not only does the DIGIC 4 produce bright smooth images but it also powers advanced Noise reduction when taking photos at high ISO speeds, it also powers split second start up times and almost instant image review after shooting.

Capture movies in Full HD with the EOS 550D which combines outstanding still shooting and full HD video at 1080p. You can experiment and indulge your creative side with full manual controls and selectable frame rates. Shoot high speed 50/60fps movies at 720p when the action is jam packed and unstoppable. Play your movies and images on any HDTV with the EOS 550D’s HDMI connection you can even control the movie and image play back with the TV’s remote control.

The 3.0” 3:2 Clear View LCD screen with 1040k dots for increase clarity allows for detailed image and movie checks. Use the real time visual feed to shoot from awkward by simply switching to Live View mode.

The Canon 550D’s great new feature, iFCL metering system, allows a 63-zone duel layer metering sensor analysing Focus, Colour and Luminance information which provides accurate and consistent metering. With continuous shooting at 3.7 frames per second you can capture fast moving subjects or spontaneous moments frame by frame.

Easily access commonly used functions with the Quick Control system using a dedicated button so that you are ready for any shot as it happens.

One of the great features of the Canon 550d is that it is fully compatible with the EF and EF-S lenses so you can keep you can keep your existing lenses.